General Product count
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100 5 000 50 000 Run on your own domain
Unlimited subdomains
Responsive mobile-first design
Custom layouts for mobile, tablet and desktop
Configurable URL structure
Homepage can be set to any page
Onboarding wizard for fast e-shop setup
SEO migration tool (sitemap → 301 redirects)
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Fully GDPR compliant
Cookie consent banner
Free system updates
Daily automatic data backup
FREE SSL certificate
Image proxy for fast image delivery
Automatic XML feed generation
Languages & currencies Slovak — ready
Czech — ready
English — ready
Polish — in development
Hungarian — in development
Romanian — in development
Multi-currency support
Manual FX-rate configuration
E-shop – Products Best sellers
“New” label
Sale items
Product archiving
Gift card product type
Built-in gift-card builder
Gift-card denominations
Email delivery for gift cards
Gift products (off-stock, own creation)
File attachments per product (doc, pdf, csv...)
Product photos
Product video
Photo gallery with lightbox
Image hover swap to a second photo (toggle)
Watermark on product photos
Custom product availability
Static info labels (sale, new, bestseller)
Dynamic discount labels (–30%, –50%...)
Custom colored labels
Labels usable inside the page builder
Manufacturer energy labels (in development)
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Product comments
Custom product parameters
Page builder for product detail — fully custom structure
Per-product custom data structure
Bulk product deletion
Bulk move to category
Bulk repricing
Bulk product copy
Bulk visibility toggle
Bulk label changes
Quick-edit a product right from the listing page
Max order amount per product
Product visibility per customer group
Product variants (color, size, packaging, custom)
Per-variant pricing, stock and photos
Stock inventory
Multiple stock systems
Strict zero-stock (block over-ordering)
Backorder – negative quantities
Low-stock alerts
Cart-reservation timer
Stock operations history
Stock sync across Merzio stores
Recommender – recently viewed
Recommender – alternatives
Recommender – similar products
Recommender – cross-sell
Recommender – upsell
Recommender – bestsellers
Recommender – manual product picks
Configurable recommendation count
Layout: grid or carousel
Place a recommender anywhere on the shop
Watchdog – price & stock alerts via email
Custom category pages (title, H1, description, URL)
Parametric SEO pages (category + filter)
Wishlist / favorites
Search, navigation & product listing Smart search with autocomplete
Search across products
Search across categories
Search across the blog
Search across the FAQ
Search across static pages
Built-in search analytics
Configurable products-per-page count
Configurable column count in the listing
Different listing layouts for mobile, tablet and desktop
Infinity scroll or pagination (your choice)
Filter builder from product attributes
Filter UI – checkbox
Filter UI – radio
Filter UI – price range
Filter default state: open / closed / custom
E-shop – Orders Order editing
Add a product to an order manually
Cancel an order
Internal order notes
Customer-facing order notes
Order filtering – status
Order filtering – date
Order filtering – customer
Order filtering – amount
Full-text order search
Order tracking for ad platforms
QR payment code generation
Shipping price by order value
Shipping price by weight
Bulk order status change
Bulk label printing
Bulk invoice printing
Invoice generation in PDF
Invoice generation in HTML
Proforma-invoice generation
Credit-note generation
Auto-email on order received
Auto-email on status change
Auto-email on dispatch
Create an order from admin
Cart retention between visits
Automatic gifts in cart
Sales support & loyalty Discount for registration
Discount by customer group
Threshold-based purchase bonuses
Customer groups
Per-group pricing
Per-group category visibility
Customer area – order history
Customer area – invoices
Customer area – wishlist
USP builder with prebuilt components
Pop-up builder – fully custom content
Pop-up trigger – time on page
Pop-up trigger – scroll percent
Pop-up trigger – exit-intent
Pop-up trigger – display frequency
Pop-up with embedded recommender
Pop-up with form
Loyalty – points per purchase
Loyalty – tiers
Loyalty – time-limited memberships
Loyalty – multiple membership types
Loyalty – configurable points conversion (e.g. 1 €/100 pts)
Loyalty – automatic gift at checkout
Discount coupons – single-use
Discount coupons – multi-use
Coupons – code-based
Coupons – link-based
Time-limited discount with countdown
Blog with SEO-friendly URLs
Star-based product ratings
Text product reviews
Abandoned cart (via Ecomail add-on)
Personalized storefront (via Ecomail add-on)
Wholesale – multiple price lists
Wholesale – multiple customer groups
Newsletter sending (via add-on)
Drag-and-drop newsletter template editor
Newsletter contact segmentation
Analytics & ad integrations Visit and sales statistics dashboard
Own first-party analytics
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Product-listing analytics (PLP)
Product-detail analytics
Search-results analytics
Recommender analytics (5-step funnel)
Customer journey – full path
Real-time revenue, orders, conversion
Google Tag Manager
Google Analytics + Enhanced E-commerce
Google Ads
Facebook Pixel
Facebook Conversion API
TikTok Ads pixel
TikTok Events API
Custom tracking code via GTM
Payment options GoPay payment gateway
Comgate payment gateway
24pay payment gateway
GlobalPayments gateway
Stripe – cards, Apple Pay, Google Pay
PayPal through Stripe
Apple Pay (via GoPay, Comgate, 24pay, GlobalPayments, Stripe)
Google Pay (via GoPay, Comgate, 24pay, GlobalPayments, Stripe)
Finby (formerly TrustPay) gateway
Bank transfer
Cash on delivery
Shipping options Postage surcharges
Free shipping by cart value
Free shipping by weight
Free-shipping countdown in cart
Per-product shipping setup
Per-product payment setup
Per-B2B-group shipping setup
Per-B2B-group payment setup
Geo-targeted shipping by postal code
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Wildcard postal codes for big cities (Bratislava, Prague)
Custom shipping method (manual)
Automated carrier – GLS
Automated carrier – Packeta / Zásilkovna
Automated carrier – Slovenská pošta
Automated carrier – PPL
Automated carrier – SPS (Slovak Parcel Service)
Automated label printing
Bulk shipment creation
Shipment tracking inside admin
Tracking link in customer email
Pickup-point selector in cart
Manual carrier – DHL
Manual carrier – UPS
Manual carrier – DPD
Manual carrier – TNT
Manual carrier – Geis Cargo
Manual carrier – Toptrans
Manual carrier – Gebrüder Weiss
Manual carrier – 123 courier
Accounting & invoicing Full integration with Kross
POHODA integration (partial, in progress)
Invoice export for accounting
Numeric series for invoices
Automatic VAT calculation
Reverse-charge invoices for EU B2B
Data export Built-in feed exporter for comparators
Built-in feed exporter for ad platforms
Baselinker — sync with dozens of systems
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Product export to CSV
Registered-user export to CSV
Registered-user export to XML
Order export to CSV
Order export to XML
Data import Product import via CSV (system schema)
Wholesale product import (XML)
Wholesale product import (CSV)
Import-field mapping
Hourly auto-import from Shoptet
Hourly auto-import from Merzio
Hourly auto-import from Google Sheets
Auto-import from a URL
SEO Automatic Sitemap.xml generation
Quality internal linking
Fast page-load times
Structured data – Product
Structured data – Review
Structured data – Breadcrumb
Structured data – Organization
Structured data – Article (blog)
Structured data – FAQ
Custom title for the whole shop
Custom description for the whole shop
Custom keywords for the whole shop
Custom title per product
Custom description per product
Custom keywords per product
Custom title per category
Custom description per category
Custom keywords per category
Open Graph metadata
Twitter Card metadata
Custom OG image per product
Canonical URLs for duplicate pages
301 redirects
Page builder & templates Page builder for the homepage
Page builder for product listing
Page builder for product detail
Page builder for categories
Page builder for FAQ
Page builder for the blog
Page builder for static pages
Page builder for the 404 page
Page builder for the header
Multiple header themes
Pre-configured theme – product card
Pre-configured theme – category hero
Pre-configured theme – product detail
Prebuilt block: Hero
Prebuilt block: CTA
Prebuilt block: Gallery
Prebuilt block: FAQ
Prebuilt block: Testimonial
Prebuilt block: Recommender
Prebuilt block: Form
Save and reuse components
Components global or per-product
Edit images and texts directly inside components
Custom code editor (HTML / CSS)
Other features File manager with drag-and-drop upload
Customer management
Editable system texts (partial)
Interactive responsive email editor
Drag-and-drop email-template editor
Custom form builder
Password-protect the shop
Password-protect specific pages
Merzio Portal — multi-shop management
Merzio Portal — invite team members
Merzio Portal — cross-store revenue monitoring
Sync across Merzio stores
Detailed customization via custom HTML
Detailed customization via custom CSS
Image slider / rotator
Merzio AI AI-generated product descriptions
AI rewrite of existing descriptions
AI bulk description editing
AI-generated SEO metadata
AI description translation into 5 languages in one click
AI conversion-improvement suggestions
Customer support Scheduled consultation via /book
Email support
Authorized support tickets
Video tutorials
Pre-built legal document templates
Terms-of-service template
Returns policy template
Practical guide to e-shop promotion
Profitable-e-shop video series
Priority technical support
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